She DM’d Her Way to the C-Suite | Samantha Mashaal, COO of Soto Method

Womansplain
Womansplain
She DM'd Her Way to the C-Suite | Samantha Mashaal, COO of Soto Method
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Season 5 is here, and we’re kicking off our health & wellness season with a bang!

Samantha Mashaal went from McKinsey to Arianna Huffington’s Chief of Staff to an existential career crisis to sliding into a fitness founder’s Instagram DMs. Two and a half years later, she’s the COO of Soto Method, the Tribeca-born workout brand expanding to Dallas this fall.

In this episode, Sam gets real about what it actually feels like to not know what’s next, why she treats her career like dating, the art of giving feedback on all-women teams, and how she learned to separate a founder’s personal voice from a scalable brand. Whether you’re navigating a career pivot, building something from scratch, or just need a reminder that your excitement can outweigh your fear — this one’s for you.

🎁 A gift from us + Soto Method: We’ve partnered with Soto to give the Womansplain community a free 1-month full-access subscription to their on-demand platform. Use code WOMANSPLAIN at checkout at sotomethod.com — unlimited classes, no expiration. Consider it your sign to start.

Find Soto Method:🔗 sotomethod.com📲 @sotomethod

Find Womansplain:📲 @womansplainpod✉️ hello@womansplainpod.com

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